Ideation › Idea Management

Idea Management

Ideation refers to the act of developing new ideas. New product development (NPD) begins with the submission of ideas for a company-configured approval process. Input from sales, marketing, customers, partners, and other employees is often spread across the organization in numerous databases, email in-boxes, and documents. Anybody in your organization can create and submit an idea—they do not have to be regular CA Clarity PPM Accelerator for NPD users. CA Clarity PPM Accelerator for NPD has assigned a specific role for these types of users—Non-Clarity Users Non-Clarity Users are employees who do not use CA Clarity PPM on a daily basis to do their jobs. The access group enables them with permissions defined to show only ideas, gate scoring, and projects, with the Idea Management Dashboard..

For proper resource and budget planning, all the ideas require reviewing and weighing against the company goals. Only then, take decisions regarding the ideas to implement. CA Clarity PPM Accelerator for NPD provides an idea management dashboard designed for the marketing and product managers within your organization. A subset of that dashboard is available for other users as a landing point for them to enter ideas. A variety of portlets track idea metrics, including costs and revenues. CA Clarity PPM Accelerator for NPD also provides an Idea Vault, which is a page that contains all ideas, whether approved or not. Filter the ideas by status and stage to look for older ideas that may be on hold or recycled, and to start the approval process.

Note: Much of your work is performed from the Idea Management Dashboard. Therefore, you might find it useful to set the dashboard as your default CA Clarity PPM Accelerator for NPD home page. Action items can be accessed and managed directly from the page.