Business Planning › Personas › Manage a Persona

Manage a Persona

Create a persona to indicate a person in an organization or a representative composite of a person who can influence a decision to buy your product. Once you create the persona, you can add full information by editing persona details.

Follow these steps:

1. Click Product Vision, and from the Business Planning, click Persona.

   The persona list page appears.

2. Click New Persona.
3. Complete the appropriate fields.
4. Save your changes.

After you have created the persona, you can add more detail by editing the persona details.

Note: To edit or delete a persona, select the persona from the persona list, and click Edit or Delete.