Business Planning › About Personas › Edit Persona Details

Edit Persona Details

To edit persona details

  1. Open the personas list page and click Edit in the Actions column next to the persona name.
  2. Complete or edit the following fields:
    Persona Name

    Specifies the name of the persona.

    Age

    Specifies the age of a persona.

    Organization Size

    Specifies the size of the organization that the persona belongs to.

    Values: Small, Medium, Large

    Influenced By

    Specifies other personas that influence a persona.

    Title

    Specifies the title of the persona.

    Gender

    Specifies whether the persona is male or female.

    Type

    Specifies how a persona might operate within the organization.

    Values: User, Buyer, and Influencer.

    Description

    Provides a description of the item being created or edited.

  3. Complete the persona by filling in detailed information in the following freeform text sections:

    Each text section contains a text formatting bar so that you can manipulate text.

  4. Click Save.